| MyESale Recommended Reading |
101 Ways to Boost Your Web Traffic: Internet Promotion Made Easier, 2nd Edition
by Thomas Wong
 |
Web
promotion is a challenging and laborious activity. The exponential growth of the Internet
has further compounded this problem as more and more Web sites are being added daily. How
can you beat the crowd and attract the largest possible traffic to your Web site? Internet
and technology training expert Thomas Wong reveals the secrets used by top Internet
promotion professionals in 101 WAYS TO BOOST YOUR WEB TRAFFIC. |
Permission-Based E-Mail Marketing That Works!
by Kim Macpherson
|
Whether
you're trying to acquire new customers via e-mail or want to get the most from your
existing ones, "Permission-Based E-Mail Marketing That Works!" provides all the
strategies that you will need. |
Media Relations Power: 199 Ways to
Get Free Publicity
by Joan Stewart
|
Want
reporters to call you for quotes? Want magazines to write about your company? Want to get
on TV or radio?
Entrepreneurs, corporate communications professionals, and even marketing consultants,
rely on expert Joan Stewart's PR Special Reports to get new customers through the
power of publicity. Now Stewart's top 21 PR Special Reports have been gathered into
one handy volume for you: Media Relations Power: 199 Ways to Get Free Publicity
Very useful for PR beginners and entrepreneurs.
$149 (normally $199) |
Building a Web Site For Dummies?
by David Crowder (Author), Rhonda Crowder (Author)
|
If you're just getting your feet wet in Web site construction, the first big
hurdle is figuring out where to start. Building a Web Site for Dummies lightens
things up with humor and makes the challenge of building a site far less daunting. |
Starting An Online Business For Dummies?
by Greg Holden, Greg Holden (Editor), Hill
|
This title helps readers build a foundation for
starting an online business, including selecting the right hardware, designing a site,
marketing a product online, and following through on promises to consumers. The CD-ROM
offers Internet access software and useful utilities such as Winzip, Paintshop Pro,
Thunderbyte Antivirus, BBEdit HTML editor, CyberCash Wallet evaluation software, and more.
|
Selling Online: How to Become a Successful
E-Commerce Merchant
by Jim Carroll, Rick Broadhead
|
Retailer dot-coms are very much in the news today, with companies collapsing
and their value dropping on the stock market. But, according to internationally known
e-commerce analysts Carroll and Broadhead, "far from being dead, e-business is
thriving." In this practical guide, the authors take readers through a five-step
process for creating an online store: planning, preparation, development, education, and
refinement. Using illustrations of businesses on the web (including Staples.com, Yahoo
Store, and Amazon.com), the authors explain how to design a user-friendly web site and
describe such desirable design elements as easy navigation, search functionality, and fast
download times. |
